Introduction to SEO Search Engine Optimization (SEO) is the art and science of enhancing the visibility of websites and digital content on search engines like Google, Bing, and Yahoo. At its core, SEO aims to increase organic (non-paid) search engine results, driving more quality and quantity of traffic to websites. This introductory guide explores the full form of SEO, its importance, and how it functions as a critical component in the digital marketing strategy of any business. Defining SEO: A Comprehensive Overview SEO stands for Search Engine Optimization, a multifaceted…
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