Is Your Online Marketing Agency Robbing You?

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Is Your Online Marketing Agency Robbing You? When working with an online marketing agency, make sure to check your contracts to see if they are locking you into a long-term contract. Most online marketing firms will lock you into a 12-month contract and start generating leads after just a few months. But the problem with this arrangement is that once you sign up, you’re stuck paying the same agency for 10 months without being able to switch over to another one. One scam to watch out for involves an exclusive…

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Internet Ad Retargeting in the Social Media Marketing Mix

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One of the ways to increase traffic to your site is to use Internet Ad Retargeting. This strategy uses search engines and social media sites to target potential customers. The key to a successful retargeting campaign is to be relevant to your target audience. It’s also important to be consistent and refine your retargeting campaign to achieve the desired results. Once you have created your retargeting campaign, you can launch it across many social media websites. For example, you can target people on social media sites such as Facebook and…

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The World of Referral and Affiliate Marketing

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Referral and affiliate marketing is a powerful marketing tool that can be used to grow your business. Affiliate programs are often better for businesses with a lower CLV and focus on quantity and scale. These affiliate programs work by rewarding customers for referrals that convert to actual purchases. In addition, referral programs can be used to build long-term relationships with customers. Referral programs are popular promotional strategies that rely on current customers to refer new customers. Rewards such as discounts or cashback can be offered to customers who refer others.…

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5 Easy Steps For Export to China

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Before launching an export venture, it is crucial to conduct market research and build a smart marketing strategy. It is estimated that 50% of all foreign brands that fail in China don’t adapt their business model to the local market. That is why it is imperative for international brands to partner with a local company that specializes in Chinese business. This way, they can work with a professional and long-term strategy. The Chinese market is large, and it is becoming more attractive to foreign businesses. In the past, exports to…

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Data Storage and Recovery Through Cloud Computing.

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Benefits of Data Storage and Recovery Through Cloud Computing Cloud-based data storage and recovery solutions offer a number of benefits to organisations. Unlike traditional storage solutions, cloud-based data storage removes the maintenance and ownership burden of IT assets. As a result, cloud-based disaster recovery services can significantly reduce the costs of disaster recovery. Furthermore, cloud-based data storage and recovery solutions can ensure data availability in the event of a disaster. Data storage and recovery in the cloud can be scaled up or down based on the amount of data a…

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Can Email Marketing Software Help Maximise Profit?

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In order to maximize your email revenue, you must have an effective strategy in place. This means analysing each aspect of the email, including the subject line, the preheader text, the content, the images and the call to action (CTA). Your emails can be targeted towards a general sales goal, or you can tailor them to a specific niche. Marketing automation tools help you refine your campaigns and create more powerful messages. One such tool is Mailchimp. This email marketing software helps you send your emails at the right time,…

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6 SEO Marketing Mistakes That Should Be Avoided

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SEO has become a vital part of marketing, and any business that wants to grow must incorporate SEO. It requires patience, experience, and a small investment of time and money to do well. However, there are a few mistakes that many digital marketers make that neutralize the effectiveness of their SEO efforts. A common mistake is the overapplication of a key SEO idea. A mistake in this area is the idea that more content is better. While it may be possible to take the number one spot for a search…

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Cloud Computing: What’s Holding You Back?

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Cloud computing offers a number of benefits to businesses. It provides flexible, on-demand computing services, without the need to maintain costly on-premise hardware. You can access the cloud’s resources from any device with a web browser. It can also significantly reduce IT costs by eliminating the need to purchase expensive on-premise servers. In addition, cloud computing allows businesses to scale quickly, collaborate across teams, and automatically receive updates. Migration: While a large percentage of businesses plan to migrate existing applications, there are several major challenges to cloud migration. The largest…

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Cloud Computing Takes Your Backoffice To The Cloud

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Cloud computing takes your backoffice to the cloud, removing the need to develop, maintain and scale your backoffice in-house. It allows you to collect, store and analyze data in real-time, enabling you to make better business decisions in a fraction of the time. This type of technology also offers unlimited storage, which allows you to gather as much data as you need for your business. Cloud services offer a variety of business applications, from customer intelligence to specialized operational software. Companies subscribe to these services, and pay only for what…

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Cloud Computing – Ditch the Hardware

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In the world of cloud computing, applications are hosted on a cloud platform. In simple terms, cloud providers provide the hardware and software infrastructure that businesses need to run their applications. In this way, they are able to provide software and applications as a service (SaaS). These cloud services are typically used by businesses, as a replacement for on-premise hardware. The cloud provides many advantages to businesses. It is not only an efficient way to store data; it’s also a platform for creative and innovative solutions that take advantage of…

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